When Don Yansen ’63 arrived at the MIT AgeLab for a study on technology in caregiving for older adults, he didn’t plan to launch another company. But when he heard participants talk about how hard modern devices can be to use, he decided to develop an alternative.
Yansen, a serial entrepreneur who retired to care for his wife, earned an MIT degree in electrical engineering and a master’s in physics from Northeastern. “What I took from MIT was a good education and the feeling I could solve difficult problems,” he says.
One such problem: Many older adults “can’t even use a modern cell phone,” he says, “and very few people can use something like an Apple Watch.” So Kiwi Health, which he founded in October 2024, sells a wristband controlled primarily by voice. Wearers can set reminders, make calls, send texts, and share health data, all without navigating screens. AI helps interpret these commands, accounting for the way voices may change with age. The device also measures health metrics and automatically alerts caregivers to falls.
Yansen’s hope, he says, is that it can “help seniors live the best life that they can.”
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